Jessica’s Story

Hi! I’m Jessica, the founder and heart behind Jess’ Boutique. I’ve called Swansboro home since 2007, and I’ve always believed this little coastal town is where dreams find room to grow.

I graduated from ECU with a bachelor’s degree in Business, concentrating in Marketing — a foundation that has helped me shape my passion into something real. My family has owned a small business in Swansboro since 2012, and over the years we’ve opened three additional shops together. Working alongside them has been one of the biggest blessings of my life — inspiring, rewarding, and the kind of experience that teaches you what community truly means.

Jess’ Boutique began in May 2022 when the most perfect little space became available. I walked in, felt the spark, and instantly knew I had a vision for it. I’ve always had a love for fashion, shopping, and styling, and creating this boutique felt like the most natural next step. Every piece in our curated collections is hand-picked with care, intention, and a whole lot of heart.

I adore being part of the Swansboro community, and I’m beyond excited to bring our boutique online so we can connect with even more amazing people. I can’t wait to see where our special styles end up and whose wardrobes they get to brighten.

Dreams really do come true — and Jess’ Boutique is proof of that.
Thank you for supporting me, believing in this dream, and being part of the Jess’ Boutique family.

xoxo, Jess